' '

Keepin’ You Hip: May

Keepin’ You Hip: May

This month’s topic: Long-Form Ads and their rise to popularity.

Everyone is familiar with the traditional :30s, :15s and even :10 spots seen on television every day. But are you aware of the videos and even short films that are being funded by advertisers as a new way to reach consumers? You may have watched a long-form ad on the Internet and didn’t even know it; you thought you were watching a cool viral video!

Long-form ads are nothing new, but they are increasingly being used as a more efficient way of reaching YOU, the consumer. Below you’ll find some articles that can better elaborate on their rising importance and popularity.

Comments are closed.